FWIW, I think Netflix kinda already knows its movies aren't that good. It paid way too much money to get people like Will Smith and Adam Sandler onboard to try to create some traction. Not sure it's working. Bright was o.k. but I have a hard time recalling a Netflix movie off the top of my head that was fantastic. But let's face it, we also aren't paying $7.50 per ticket, plus concessions to sit down in a theater so that may also temper our expectations of movies. A lot of the crap that goes to theaters these days are o.k. too. The "blockbusters" so to speak are more often than not franchise movies such as super heroes or star wars, etc.... Or else they are part of the PR machine that overhypes huge budget movies. I mean, I liked Avatar quite a bit, but a lot of people didn't think it was that great and it grossed elventy billion or whatever, no?
And while Netflix series are probably their bread and butter, their success is also going to be their downfall in this writers humble opinion. People love binge watching series, especially good ones. But series take a while to shoot, and as they become more popular, their production costs also rise. Netflix needs to pump out a huge amount of product here to keep people viewing. Because let's face it, I probably love 5-10 netflix series, and I like another 5-10 well enough, but there are dozens and dozens and more that I'm either not interested in or else watch a few episodes and say, nah. So on the say 5 series I love, when they come out, I watch them over a weekend or week. Then I'm stuck waiting for a year(s) for the next season to come out. In the interim another 250 series come out. They have something like 700+ series they are constantly rolling out. One company. That's a LOT. Their cash burn rate is insane. I do like Netflix quite a bit (probably more so now that I've cut the cable) but I can't see how they sustain this content. I think they are counting on hitting a few home runs (such as HBO has done with Sopranos and GoT) and then raise their rates. I dunno