The pool of candidates isn't there. There aren't many awesome african american assistants in the NFL nor college coaches
http://www.cbssports.com/college-football/news/as-black-hires-decline-college-football-needs-but-cant-adopt-a-rooney-rule/
There were 17 black head coaches entering the 2011 season. There were 13 in 2015. There will be 12 in 2016.
The success of African American coaches in the NFL is nice, maybe better than average. Half? 40%? Make the superbowl? Higher if you discard Browns coaches for being....Browns coaches.
Most pro athletes can not quit and become top coaches. The low percent that do give off this perception that everyone can. I think this is where african american coaching development is stalled. There's a ton of former players that will become coordinators and position coaches but they either do "OK" or not well at that role. They need to thrive and make a team want to promote them.
There was an article about failing in the NFL and/or having a brief NFL career and how that was (oddly) a better indicator of future coaching success. I don't remember where I saw it, but you can think of current coaches and guess the article just fine.
There's been a slew of articles in papers by me how former Texas Tech players have been flooding the college coaching ranks (as assistants) lately. This seems like something to me. They had a well known high flying offense and didn't go on to have great success as players. That could fit the mold presented.
Chip Kelly bugs me. He had 3? 2? years of success and "took the NFL by storm" with his offense, techniques, and trades. This didn't lead to an influx of college coaches. He got "beat up" last year and did land the San Fran job, but in a copy cat environment like the NFL, I'm surprised there wasn't a few college coaches added. Titans were looking for a coach (supposedly) and the most vital part (arguably) was that he groom Mariota to be the stud the franchise believes he can become. They didn't even interview Helfrich, his Oregon OC and coach that has been real successful in a short time.
He played for Rick Brooks and then as a coach he was part of that Boise St team that got a lot of press too. From wiki-
Dirk Koetter would later praise Helfrich for his coaching abilities, "He can do it all in his head. He doesn't have to draw the pictures on the board (…) not many people can do that. He sees the game through the quarterback's eyes. We all have ideas, but if your quarterback can't execute those ideas, they are lines on a paper. Mark is as smart a football guy as I know."
I'm not saying he had to be the Titans coach, but he should have been interviewed.
He's white, but this road to the NFL needs to be opened again too, for any race. The african americans need to do well at the college level and the NFL needs to be a next step. Helfrich can open that up.
There's better college coaches. Stoops is always rumored. It's just Helfrich-Mariota seems like the perfect angle. It doesn't matter what college coach, just get that path open again for others to take advantage of.