https://thefederalist.com/2019/10/29/5-things-other-politicians-can-learn-from-andrew-yangs-campaign/
5 Things Other Politicians Can Learn From Andrew Yang’s Campaign
Andrew Yang's campaign has been relatively successful given his limited political experience. Here are five things Democrats can learn from Yang's campaign
1. Discuss Subjects Other Than Politics
Yang’s Twitter feed and interviews are very telling of his likes and dislikes. He’s a long-time New York Knicks fan and avid NBA supporter. He tweets his NBA predictions and claims life is better when the NBA is on.
2. Do Not Succumb to Identity Politics
As Democrats nationally have pushed for identity politics to define our perceptions, Yang has not fallen prey to this trend.
“I understand the impulse, but identity politics are a great way to lose elections. We need to bring people together. I believe we can get more done for different kinds of people by emphasizing what we share in common rather than what distinguishes us from each other,” Yang said.
3. Be Comfortable And Relatable
Remember when Sen. Elizabeth Warren tried to drink a beer on camera to project her coolness to voters? It’s hard to forget such a cringe-worthy moment on the 2020 trail.
Instead of being as uncomfortable and unrelatable as Warren, Yang is a much more natural figure to watch on camera. Whether he’s skateboarding through an event or hugging a cardboard cutout of himself, Yang is a relatable figure to watch.
4. Provide a Grassroots Community For Supporters
Whether it be the “MATH” T-shirts, #YangGang signs, or the blue baseball cap emoji in his Twitter bio, Yang is not just running a campaign, he is fostering a passionate community of supporters.
Does this sound familiar? Think red hats and “MAGA” flags. Yang has simply mimicked the grassroots nature of the Trump campaign.
Young voters are no longer interested in nitty-gritty policy details, but in identifying with a political group and fostering a community. Whether you consider this good or bad, it was a winning campaign strategy for Trump and has helped Yang to garner a larger following than some established Democratic candidates.
5. Don’t Be Afraid to Talk to the Other Side
Yang has a far-left agenda, there is no disputing that. He is in favor of overhauling the economy in the name of climate change, he’s in favor of “Medicare for All” plans to socialize medicine, and wants to create a Universal Basic Income welfare handout to everyone through a value-added tax that has failed in European nations.
Despite his far-left agenda with a record of failure, Yang has been one of the few Democratic candidates bold enough to discuss his policy ideas with conservative leaders. Yang has appeared on the Ben Shapiro Show, the Rubin Report, the Joe Rogan Experience, and countless others.
TL;DR: Yang is the man.