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ST. PETERSBURG, Fla. -- Minor League Baseball announced today that MiLB.com and its network of league and club web sites have set records across nearly all of its general traffic metrics, highlighted by the two single highest months in the digital network's history during June and July. In addition, the first-ever official MiLB mobile application developed exclusively for Apple's iPhone and iPod touch, Triple-A from MiLB.com, is available beginning today."We are very encouraged by high traffic volume that our network is drawing," said Art Matin, Chairman of the Board of Directors of the Baseball Internet Rights Company (BIRCO), the wholly-owned subsidiary under which Minor League Baseball centralized the digital rights of its leagues and clubs. "It is reflective of the high degree of interest in Minor League Baseball and the content-rich nature of our various team and league sites. Equally exciting are the results in our video highlight and live game streaming products. Also, more and more fans are interacting with our network through a variety of mobile devices, an experience further extended by the introduction of MiLB.com's first official mobile application for iPhone. We're thrilled that our fans are embracing our network and doing so through multiple interfaces."
"Minor League Baseball is very proud of our latest numbers and the consistent growth of our digital assets," said Pat O'Conner, President of Minor League Baseball. "Our clubs and executives are effectively using our digital platform to reach our legions of fans. We're pleased with the success and progress of our network of web sites under the guidance of Major League Baseball Advanced Media."
The Triple-A app, developed and powered by MLB Advanced Media, features up-to-the-moment action from across the Pacific Coast and International Leagues, including the individual league postseasons and the annual Triple-A Baseball National Championship which will be played on Tuesday, September 20, 2011. The app enables fans to follow their favorite MLB club's top Minor League affiliate and prospects with comprehensive coverage of every game, highlighted by live pitch-by-pitch tracking, league-wide scores and stats, breaking news and the option to customize the home screen for any Triple-A team. Triple-A is available free-of-charge from the App Store on iPhone or iPod touch, or at www.itunes.com/appstore.
Record Traffic Across MiLB.com Digital Network Properties
For two consecutive months, MiLB.com and its network of league and club web sites have set records across nearly all of its general traffic metrics, including the single largest month in the digital network's history with 14.2 million visitors and 72.4 million page views during July 2011. This mark topped the records set just the previous month (June 2011) of 13.5 million visitors and 68.4 million page views.
Among the traffic records established at MiLB.com during the first four months of the season (April - July) include:
[*]The MiLB.com digital network averaged 12.9 million visitors per month, representing an increase of 15 percent from 2010 (11.2 million), highlighted by its two single-highest visited months ever in June and July with 27.7 million visitors combined.
[*]The MiLB.com digital network has averaged 65.0 million page views per month this year, 9% higher than the comparable 2010 average.
[*]Thanks to its two single-largest months ever (140.8 million page views in June and July combined), the MiLB.com digital network surpassed 275 million page views before August 1 for the first time ever.
[*]The MiLB.com digital network's mobile-optimized web sites have totaled nearly 40 million page views across all Internet-enabled devices, a 193% increase from the 2010 season's first four months, and surpassed 10 million mobile page views in a single month for the first time in June 2011.
[*]The MiLB.com digital network delivered over one million video streams, with over 20,000 subscribers signed up for its live game video streaming product, MiLB.TV, a more than 200% increase in sales over the comparable time period in 2010.
I downloaded it last night and set if for Columbus. Nice real-time game data, and it's FREE.
ST. PETERSBURG, Fla. -- Minor League Baseball announced today that MiLB.com and its network of league and club web sites have set records across nearly all of its general traffic metrics, highlighted by the two single highest months in the digital network's history during June and July. In addition, the first-ever official MiLB mobile application developed exclusively for Apple's iPhone and iPod touch, Triple-A from MiLB.com, is available beginning today."We are very encouraged by high traffic volume that our network is drawing," said Art Matin, Chairman of the Board of Directors of the Baseball Internet Rights Company (BIRCO), the wholly-owned subsidiary under which Minor League Baseball centralized the digital rights of its leagues and clubs. "It is reflective of the high degree of interest in Minor League Baseball and the content-rich nature of our various team and league sites. Equally exciting are the results in our video highlight and live game streaming products. Also, more and more fans are interacting with our network through a variety of mobile devices, an experience further extended by the introduction of MiLB.com's first official mobile application for iPhone. We're thrilled that our fans are embracing our network and doing so through multiple interfaces."
"Minor League Baseball is very proud of our latest numbers and the consistent growth of our digital assets," said Pat O'Conner, President of Minor League Baseball. "Our clubs and executives are effectively using our digital platform to reach our legions of fans. We're pleased with the success and progress of our network of web sites under the guidance of Major League Baseball Advanced Media."
The Triple-A app, developed and powered by MLB Advanced Media, features up-to-the-moment action from across the Pacific Coast and International Leagues, including the individual league postseasons and the annual Triple-A Baseball National Championship which will be played on Tuesday, September 20, 2011. The app enables fans to follow their favorite MLB club's top Minor League affiliate and prospects with comprehensive coverage of every game, highlighted by live pitch-by-pitch tracking, league-wide scores and stats, breaking news and the option to customize the home screen for any Triple-A team. Triple-A is available free-of-charge from the App Store on iPhone or iPod touch, or at www.itunes.com/appstore.
Record Traffic Across MiLB.com Digital Network Properties
For two consecutive months, MiLB.com and its network of league and club web sites have set records across nearly all of its general traffic metrics, including the single largest month in the digital network's history with 14.2 million visitors and 72.4 million page views during July 2011. This mark topped the records set just the previous month (June 2011) of 13.5 million visitors and 68.4 million page views.
Among the traffic records established at MiLB.com during the first four months of the season (April - July) include:
[*]The MiLB.com digital network averaged 12.9 million visitors per month, representing an increase of 15 percent from 2010 (11.2 million), highlighted by its two single-highest visited months ever in June and July with 27.7 million visitors combined.
[*]The MiLB.com digital network has averaged 65.0 million page views per month this year, 9% higher than the comparable 2010 average.
[*]Thanks to its two single-largest months ever (140.8 million page views in June and July combined), the MiLB.com digital network surpassed 275 million page views before August 1 for the first time ever.
[*]The MiLB.com digital network's mobile-optimized web sites have totaled nearly 40 million page views across all Internet-enabled devices, a 193% increase from the 2010 season's first four months, and surpassed 10 million mobile page views in a single month for the first time in June 2011.
[*]The MiLB.com digital network delivered over one million video streams, with over 20,000 subscribers signed up for its live game video streaming product, MiLB.TV, a more than 200% increase in sales over the comparable time period in 2010.
I downloaded it last night and set if for Columbus. Nice real-time game data, and it's FREE.
