New technology is helping. The people that take the brunt of the the loss is the merchants. Banks will charge back fraudulent charges which leaves them holding the bag. The all need to do a much better job of checking ID. The new chip technology helps. I get an email from AMEX for any purchase where the card is not present. Very helpful in my opinion.
BS. Chip and signature is a joke and is no more secure. Why we can't do Chip and PIN which is what Europe does I will never understand.
The fact of the matter is I sign all my credit card transactions with 'Mickey Mouse' and have never once been asked about it. Signature means nothing, absolutely nothing. I have a coworker who has signed 'FRAUD' in huge letters with no response.
As long as the US relies on only one form of authentication (having a card with active CC numbers) and refuses to implement a second form of authentication (PIN), CC fraud will continue.