Targeting (NCAA Rule 9-1-3 & 9-1-4): Targeting happens when a player forcibly hits an opponent with the crown of the helmet or makes forcible contact to the head or neck area of a defenseless opponent. Defenseless players include quarterbacks in throwing motion, receivers trying to catch a pass, kick returners, and players on the ground.
Indicators of targeting are things like launching upward into a player, leading with the helmet, forearm, fist, hand, or elbow to the head/neck, or lowering the head to initiate contact with the crown of the helmet.