That was one of my favorite arguments when I was trying to bust a non-compete. My favorite when I was trying to enforce one was this: Often (but not always), when a company seeks to enforce a non-compete against a former employee, the company will also sue the industry competitor who hired the employee. After all, if there is sensitive confidential information at issue that has been misappropriated and is now in the possession of the competitor, you need an injunction against them as well. So the competitor is sued for tortuously interfering with the non-compete, and for misappropriating confidential information. In these situations, the litigation is really between two industry competitors, and the hiring company is doing everything they can to bust the non-compete. They'll argue that the information involved in the particular industry at issue isn't confidential at all. Everyone knows the customers, pricing is publicly available, etc., etc. This is all in an effort to show that the non-compete you are trying to enforce is not enforceable. The only problem? The hiring company has their folks sign non-competes. In one case, the hiring company had the very employee they had hired away sign a non-compete that was longer in duration and far broader in terms of geographic scope and activity to be restrained. That was a fun deposition, and a fun bench trial. I had their non-compete blown up into a giant exhibit and had the CEO twisted up in knots trying to explain why our non-compete couldn't possibly be enforceable but theirs was despite hiring the guy for the identical role. Not only did the Court enforce the non-compete (albeit for a shorter period of time than the contract provided), but now the CEO was on record arguing that none of the information in their industry was confidential. Will make it very difficult for them to enforce their own non-competes in the future.