http://www.roughlydrafted.com/RD/RDM.Tech....2CF369889B.html
Great article on the present state and future of Apple. Possibly the best article on analyzing apple's strategy that I've read in some time.
:X Great article. It really sheds some light on how all of Apple's products are interconnected. The integration of OS X into the iPhone (and future products) is a huge stepping stone for Apple and the Mac platform as a whole.
Is that article objective though?
J
I'm not objective on Apple, so I may not be the best person to listen to, but what I liked about the article is how it takes the history of what apple has done, looks at their current products, looks at what they're releasing, analyzes the strength of the products, and discusses the importance of how they're doing business.It seems obvious that it's written by a pro-apple person, but I think it's not blinded by optimism or devotion. Read it for yourself. Research the claims it makes. Do you have any apple products?
Hi adonis,
Thanks. I read it and it really read as fawning homerism to me. Vista's a joke / trainwreck and the pushback on the dates they had were laughable but Leopard's pushback is all cool because we have to focus on the iphone. Just seemed like an apologetic piece to me.
For products, I bought the big screen iMac in December. And my family owns 5 iPods.
J
You have to admit that 6 years between releasing Windows XP and Vista is a long time, considering all the release delays the OS had for one reason or another. And even after all the delays, 6 years later, the long awaited new Windows OS comes out, and what happens? Consumers don't want it because it isn't compatible with what they currently have, businesses don't want to upgrade to it yet because of all the bugs, computer suppliers have to revert to selling computers with XP because of all the complaints from their business customers of not wanting computers with Vista preinstalled. It HAS been a trainwreck and the setbacks have been numerous and they are laughable. They've still released a buggy OS that as of yet, very few people seem to want. All this coming from someone who has used Windows since you launched it from DOS. I love XP, btw, but it's clear to me that Vista's release has been lackluster, to say the very least. OS X on the other hand is updated much more frequently (about 1.5 year life cycle), and in its current state, OS X 10.4 (Tiger) is very similar to Vista, and it's been around for over a year, and it works flawlessly. Granted, they control their hardware and software very closely, but that's their plan, and that's part of what makes Apple so great. They stick to a few things, and they do them very well. They produce elegant products that "just work", that people really seem to love. They're tapped into what consumers want, and they're one of the best in the business at producing "cool" items that are great.
My boss just got a new macbook pro, and he runs OS X 10.4 and windows XP, simultaneously. It's amazing to see a windows taskbar at the bottom of the screen, and the OSX taskbar on the right side of the screen, with no problems. Of course, this is to the credit of a program called Parallels, but Apple is making all the right moves (like switching to Intel chips) to make these kinds of things happen. So those who like windows can run windows on their mac, benefit from the superior craftsmanship that Apple offers, and still use their mission critical software that's tied to windows. This type of consumer-centric thinking is what makes apple a successful company, and it's only going to get better with their expansion into different markets. They realize that many people need microsoft OS's to work, and they took a direction which allowed this to become a possibility, without losing sight of producing an excellent OS on excellent hardware with excellent compatibility.
They're now expanding into home entertainment (apple TV) and cellular phones (iphone). They're teaming up with google(iphone, google CEO is on board of apple). They're experimenting with content on demand (streaming movies, songs, HD-content). They're providing a feature rich, but highly controlled phone based on their OS X technology (multi-touch display phone, wifi, integrated ipod). They're constantly innovating and producing patented technology that positions them to be an industry leader in their fields (check out news stories on apples recent patents) There are so many reasons to be excited about the future of Apple, not just as an investor, but as a consumer, and the article linked above, gave pretty good reasons as to why that excitement is warranted.
I understand how the article could be read as "fawning homerism" to some people, but being a recent convert to an Apple fan, all my research, reading and experience with apple products tells me that the article is a fairly accurate appraisal of the current state of apple, and the direction in which it's headed. If it's not clear now how accurate the article is, bookmark it and revisit it later and it will become more clear.
Steve jobs recently stated that Apple is skating to where the puck is going to be. I'm only now starting to realize just how true this is, and that article paints a clear picture of how they've done it in the past, and what current indicators show regarding the direction they're going in the future. I'm more excited to be a consumer of apple products than I am of being an investor in the company, and I can't say that I've ever felt that way before.