Women’s game was more exciting. Men’s CBB has a problem

Oh stop it. The FAU/SDSU game was great on Saturday and the Women's Final was no better a game than this one, but played with 1/3 the athleticism.
It's just an ugly game, but no one is switching to watch NCAA women's games instead of Men's during the regular season next year.
Women's game just set an all time record with 9.9 million for the title game. The men's title was predicted to be between 14 million and 16 million which is an all time low.
Right, I'm sure this year was a big swing with the Caitlyn Clark hype vs. some less heralded men's teams. Still almost 2x the viewers. I'm happy for the women's game but to act like the women's game is somehow going to catch or surpass the men's game is laughable and saying Men's CBB "has a problem" isn't accurate.
Do the math on viewership for every NCAA men's vs. women's tournament games and you'll see what I mean. Even more so if you take regular season and conference tournaments into account.
This year's title games were an anomaly, not necessarily a greater trend. I would agree that the men's increased parity while the game adjusts to life with NIL & transfer portals could cause some decline in overall viewership but I wouldn't consider it to be "in trouble" just yet.