Scott Tenorman
Footballguy
I've heard this term a lot lately. What the actual ####? Explain this to me like I'm Shuke, because I am Shuked. :whoosh:
Who is listening to these dolts?
Who is listening to these dolts?
that was honestly the first time I heard the termPeople who like to go to EPIC music festivals in the Bahamas!
Hey!! That's the same pitch Russians made to Trump.If you sell widgets and I can put your widget in front of more than 2,000,000 people with significant engagement numbers that I can prove, what would you pay for that??
Why would I want Steve Garvey to tell me about his favorite gear?You're getting it. Now imagine Steve Garvey had his own mailing list of 200,000 addresses where every week he sent out letters writing about his favorite baseball/sports related gear.
you need some better influencers imothat was honestly the first time I heard the term
Spot on, I've been saying this for years. We are all getting dumber... faster.Welcome to the new world of idiocracy.
Mike Judge was years ahead of his time.
content....lots of it...and generally on a very specific category.Others have touched on it - it’s mostly about advertising. I’m sure most people are wondering how person X became an influencer and to that I’mbut once they are it’s no different than a commercial on TV or radio. Trying to get your product/service in front of the most people in the cheapest way.
1
Ok but if everybody knows you’re just being paid to shill crappy bbq sauce and beer then why are they listening to you?Lighten up fellas, I am an influencer and I train people to be as well.
An influencer is just someone with a lot of followers on any social media platform who is willing to take cash to include products in their posts. My client list over the last few years has included Coke, Wal Mart, Dr. Pepper, Budweiser, Guinness, about 6 different grill companies, just about every major BBQ sauce, Kingsford, Smithfield Pork, Reynolds Wrap, Prairie Fresh Pork, and a bunch more that I can't think of right now. I also get paid to go to different events around the world to promote them like Memphis in May, the American Royal and MeatopiaUK.
As an influencer in the BBQ/grilling space, influencing is really slow right now as nobody wants to push BBQ sauce or grills while it is technically still winter, but I have contracts in hand for two different year long commitments and am starting to negotiate with other brands about shorter term stuff.
Heard that thing ended up being a ProblemPeople who like to go to EPIC music festivals in the Bahamas!
Exactly. I call it the social media beast. You have to feed it high quality content for it to grow and the more you do the more it grows.content....lots of it...and generally on a very specific category.
because they trust him. He has developed a relationship with his followers, and they trust that he's not pushing crap just to cash out. Plus with SM, he has the opportunity to give his opinion about the product, paid or not.Ok but if everybody knows you’re just being paid to shill crappy bbq sauce and beer then why are they listening to you?
Of course not. I guess if I was following somebody and they started to talk about Miller lite or whatever I’d be out. But I’m not in to begin with so what do I know.because they trust him. He has developed a relationship with his followers, and they trust that he's not pushing crap just to cash out. Plus with SM, he has the opportunity to give his opinion about the product, paid or not.
But honestly, every TV commercial is 'selling you something' do you really believe that 9 out of every 10 Dr's believe in XX? Its all about putting your product in front of the most amount of interested (key word) eyeballs.
Also, this sounds exactly like what he’s doing.because they trust him. He has developed a relationship with his followers, and they trust that he's not pushing crap just to cash out.
Hello, exactly. Haven't we learned our lesson from past "celebrity" endorsements? They usually don't care about the product, they are just making bank off of stupid people. I guess no shortage of those.Ok but if everybody knows you’re just being paid to shill crappy bbq sauce and beer then why are they listening to you?
edit: this isn’t a shot at you I guess as much the industry or whatever it is.
I would donate half my widgets to your kid's university.If you sell widgets and I can put your widget in front of more than 2,000,000 people with significant engagement numbers that I can prove, what would you pay for that??
not true....I have a few friends who could be considered minor influencers and they pick and choose what they endorse and will turn down offers.Also, this sounds exactly like what he’s doing.
Again though...he said he advertises for coke, Budweiser and Walmart and a bunch of chain bbq sauces. That stuff is crap. I’m not knocking the guy, get your money, god knows I would, but why would anybody keep following?not true....I have a few friends who could be considered minor influencers and they pick and choose what they endorse and will turn down offers.
The relationships are earned over a very long period of time, and they will not risk that over a product they do not believe in b/c if it became SOP, then they would lose followers and their reputation. THey would rather turn down 1 crappy product for the potential of 2-more products they believe in and will help grow their community.
How about Steve Harvey's favorite rear?Why would I want Steve Garvey to tell me about his favorite gear?
@Limp DitkaHello, exactly. Haven't we learned our lesson from past "celebrity" endorsements? They usually don't care about the product, they are just making bank off of stupid people. I guess no shortage of those.
My favorite is Snoop Dogg pushing boner pills. "Sexual performance issues are more common than you think. Maybe not for me, but probably for you."
Hey!![]()
In.How about Steve Harvey's favorite rear?
I can’t speak for him, but millions of people shop at those stores and buy those products, so they must be doing something right.Again though...he said he advertises for coke, Budweiser and Walmart and a bunch of chain bbq sauces. That stuff is crap. I’m not knocking the guy, get your money, god knows I would, but why would anybody keep following?
It's 5 o clock somewhere in the mid atlantic.In.
Oh, and are you already drinking?
I'm surprised nobody has talked about going viral and the "influenz-ers"
Because it's viral. Get it?
I'm an influenzer - not too close or you'll catch my disease
I'm surprised nobody has talked about going viral and the "influenz-ers"
Because it's viral. Get it?
Huh?
Dang.
On a serious note, Kylie Jenner is a billionaire. Kill me.
Of ####### course wikkid beat me to it.
I'll be here all the week.How bout you show yourself out.
As long as you tip on the way out.Of ####### course wikkid beat me to it.
I'll be here all the week.
Why do brands pay to put their crappy BBQ sauce and beer in commercials. The people in those commercials are just paid to shill crappy BBQ sauce and beer. I don't work with any brands that I wouldn't actually use myself. Most BBQ sauce is good and better than what most people can make at home. And quite frankly, I don't have time to make my own sauces so I'm perfectly content with buying it.Ok but if everybody knows you’re just being paid to shill crappy bbq sauce and beer then why are they listening to you?
edit: this isn’t a shot at you I guess as much the industry or whatever it is.
Because I fill in between that stuff with lots of fantastic content. I don't beat my following over the head with any paid content. I post multiple times a day and rarely if ever post a paid post more than once every three days. Sometimes, right before major grilling holidays I post two consecutive days, but that is rare.Again though...he said he advertises for coke, Budweiser and Walmart and a bunch of chain bbq sauces. That stuff is crap. I’m not knocking the guy, get your money, god knows I would, but why would anybody keep following?
Can't do that. It's illegal. Gotta announce that it was a paid partnership.Basically a paid spokesperson for products who just post ads on social media while pretending it was just an organic post with no money behind it.
Well I’ve done 2, but it’s been years since any.Because I fill in between that stuff with lots of fantastic content. I don't beat my following over the head with any paid content. I post multiple times a day and rarely if ever post a paid post more than once every three days. Sometimes, right before major grilling holidays I post two consecutive days, but that is rare.
Also, why post for Budweiser, Coke and Wal Mart? Because they have budgets. Boutique items that serve small markets don't. So are you going to say you've never had a Coke, shopped at Wal-Mart or enjoyed an Anheuser Busch product? Because I bet you've done all three.
Sometimes the law is broken. Sometimes the sponsorship isn’t super obvious to someone scrolling past it.Can't do that. It's illegal. Gotta announce that it was a paid partnership.
7% off your next purchase of 250 or more widgets.Bucky86 said:If you sell widgets and I can put your widget in front of more than 2,000,000 people with significant engagement numbers that I can prove, what would you pay for that??
Yeah, it's broken quite a bit. I don't mess around with that. I don't want to risk losing the income. Even though I've never heard of anyone getting more than a warning and that was sent to something like 30 celebrities who were not disclosing paid partnerships. They were getting hundreds of thousands per post and still got nothing more than a verbal warning. I don't want to find out the hard way that they want to make an example out of someone so I disclose.Ilov80s said:Sometimes the law is broken. Sometimes the sponsorship isn’t super obvious to someone scrolling past it.