In this battle, I am on the cable companies side. Challenge Everything

I never thought i'd side with the cable companies, but in this instance the NFL is being absurd.
As others have said the NFL is grossly over-estimating the appeal of the NFL Network to the general public. I love football and it doesn't even bother me that much missing a few games a year.
Oddly enough, I think this board is under-estimating the appeal of the NFL network and the leverage they actually have here. The Packers/Cowboys game this year had the highest cable rating in 14 years. Understood, they don't have much going in the offseason, but realistically the NFL has games going and driving interest for nearly 1/2 of the year. They are only asking for 1/3 of what ESPN gets per subscriber on basic cable. I am sure they feel that a large part of the success ESPN has enjoyed is due to the NFL's success and now they want their piece. Was it fair for ESPN to use ABC, Disney, etc as leverage to have itself placed on basic cable for about 3 times as much as any other channel recieves per subscriber? I am almost certain ESPN2 even gets more than $1 per subsciber. Doesn't it make people upset they have to pay roughly $5 on their basic cable bill to subsidize sports fans via ESPN? Doesn't make either side right, but this isn't the first time a "niche" type channle has tried forced its way onto basic cable. If the NFLN wasn't a big deal to most people, we wouldn't be reading about it in the news every 3 days or having congress debating the merits of our right to watch football. They have a product that people obviously demand. Why should they give up their right to negotiate? If Comcast wasn't losing subscribers over this , do you think they would have issued a cease and desist against the NFL for suggesting that cable subscribers move to someone that carries the NFLN?
Edit to add: Also interesting to note that for instance, Comcast has the Golf channel and Versus on thier basic tier. You would think they should be in the sports tier too, but of course we know why they are not - Comcast owns those channels.
If the cable cos supported ala carte programming this would be a different story all together. The fact is, they don't. They don't care about the customer anymore than the NFLN does, they simply want the carrot to dangle to entice people to send them $5 for a new tier of programming. Bottom line, there is no bad guy here, they are both making a calculated risk on the value (or lack of) of the product. Eventually the market will cause one or both of them to compromise.
But alas, there is good news for this weeks game (also reviews some rating numbers for the games this year)
From TV Week
Quote:
NFL to Air Patriots Game on CBS, NBC
By Jon Lafayette and Chris Pursell
The NFL, under pressure because many cable subscribers were not going to be able to see the potentially historic New England Patriots game on Saturday, has arranged for CBS and NBC to simulcast the game. The game originally was going to air nationally exclusively on the NFL Network.
The Patriots, with a 15-0 record, will be trying to become the first team to go undefeated since the league’s schedule was expanded to 16 games. They are playing against the New York Giants.
“We have taken this extraordinary step because it is in the best interest of our fans,” NFL Commissioner Roger Goodell said in a statement. “What we have seen for the past year is a very strong consumer demand for NFL Network. We appreciate CBS and NBC delivering the NFL Network telecast on Saturday night to the broad audience that deserves to see this potentially historic game. Our commitment to the NFL Network is stronger than ever.”
CBS and NBC will carry the NFL Network feed of the game with Bryant Gumbel and Cris Collinsworth in the broadcast booth. The game also will be televised by WCVB-ABC (Channel 5) in Boston, WMUR-ABC in Manchester, New Hampshire (Channel 9) and WWOR (Channel 9) in New York. The telecast begins at 8 p.m. ET with kickoff set at 8:15 p.m. ET.
In recent weeks, the Patriots have delivered the two biggest ratings of the year (a 20.1 in Week 9 and week 14's 18.4), the biggest NBC Saturday Night Football rating ever (13.4 in Week 12), and the biggest NFL cable rating ever (11.1 in Week 13).
With multiple cable systems still at odds with the NFL Network over carriage fees, the shift will allow fans throughout the country access to the game.
Only a fraction of subscribers of Comcast, which covers much of the New England area, and Time Warner Cable, would have been able to see the game on NFL Network. Comcast carries NFL Network on a special sports tier and Time Warner Cable has no carriage agreement with NFL Network.
Politicians, including Massachusetts Sen. John Kerry, have been urging the cable operators and the league to come to an agreement so that more fans can see the game.
“NFL Network is a programming service of great interest to fans and should be broadly distributed by the cable industry,” said NFL Network President and CEO Steve Bornstein.
The game marks the first three-network simulcast in NFL history and the first simulcast of any kind of an NFL game since the first Super Bowl in 1967 when CBS and NBC both televised the first meeting of the champions of the newly merged National Football League and American Football League.