NASCAR is
way down -- probably the largest ratings drop in the history of sports (more than 30% down in just 2 years).
An absolute blood bath is occurring in NASCAR. I don't remember ever seeing any US sport shed fans this quickly. And its not just TV ratings, attendance is off as well. I don't follow NASCAR, was their a controversy or scandal that caused this?
Look at these numbers for various races:
Race A: down 30% in ratings and 28% in viewership from last year (2.0, 3.2M) and down 42% and 40% respectively from 2016 (2.4, 3.9M).
Race B: down 27% in ratings and 25% in viewership from last year (2.2, 3.6M) and down 30% and 26% respectively from 2016 (2.3, 3.6M).
Race C: down 18% in ratings and 12% in viewership from last year
Race D: down a tick in ratings and 14% in viewership from last year (1.6, 2.9M) and down 25% in both measures from 2016 (2.0, 3.3M).
Race E: down 25% in ratings and 22% in viewership from last year (1.6, 2.6M) and down 36% and 35% respectively from 2016 (1.9, 3.1M).
Race F: down 19% in ratings and 17% in viewersihp from last year (2.1, 3.4M) and down 32% and 30% respectively from 2016 (2.5, 4.0M).
Race G: down 17% in ratings and 20% in viewership from last year (3.5, 5.9M) and down 28% and 29% respectively from 2016 (4.0, 6.7M).
Race H: down 37% in ratings and 38% in viewership from last year (2.7, 4.5M) and down 37% and 35% respectively from 2016 (2.7, 4.3M)
Race I: down 25% in ratings and 22% in viewership from last year (3.2, 5.2M) and down 40% and 41% respectively from 2016 (4.0, 6.8M).
It just goes on and on....The 4 lowest Daytona 500 ratings in history have come in just the last 5 years.