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WR Brandin Cooks, NO (1 Viewer)

But he didn't. I have owned Cooks since he was a rookie. Anyone that says he isn't frustrating to own hasn't been paying attention. 
I've owned him as well and I understand what your saying but NO never targeted him heavily.......he's in line for more targets in NE than he ever had before.....no a lot more but 20-25 more targets could make him less volatile........

 
Sure, that may have been his pattern in NO, but a lot of that had to do with Brees' road woes. Brady doesn't have night and day splits like that. 
NO never targeted him like a #1 WR but he still produced #1 WR seasons.......no other WR in the top 12 was targeted less than Cooks.

 
There are more targets to be had for Cooks now, but does his role change?  When the Pats constructed their team this off-season, it was with the idea that Edelman would be present.  Brady referred to the trust he had/has with Edelman as a loss.  Without that component, what changes?

With the ever fragile Amendola and not quite suited for the role Hogan trying to fill in, will Cooks be asked to play a more rhythm setting role instead of providing that deep threat presence?  

More uncertainty here and while I would never count Brady/Belichick out, could be a few weeks before things get figured out in a prolific ways.  Some buying opportunity here.

 
In PPR there were 0 WR with fewer than 2 games in single digits and one (Nelson) with fewer than 3.  Cooks had 4.
Seems an arbitrary way to measure this... even though your numbers back me up.

How many weeks was he not a WR1 and vice versa.

Now do that for the other WR1s.

I'm betting he had the most weeks as a non WR1 over the last 2 years.  Maybe the most weeks as a top 5 the last 2 years as well.

 
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 We will always have posters saying what stats a player "could have had". But we'll never see a study of what all other players "could have had". PI happens to every receiver. 
The point here is to examine how well Cooks played in this game, and, in doing so, we can see that he played very well. The point is not to somehow create an adjusted comprehensive set of "could have had" rankings.

Cooks had 9 actual targets in 1 game, resulting in 7 official targets since 2 resulted in accepted penalties. One game sample size is not great for extrapolation, but that suggests his target range could be 112-144. It seems unlikely he will draw 2 accepted penalties per game, suggesting the middle to higher end of that range may be valid. This is generally the range that was expected prior to the season, which mitigates the one game sample size a bit.

He was targeted 2 times at the goal line, which projects to 32 times for the season; one of those would have been a TD if not for DPI. He was targeted deep multiple times, including a 54 yard catch and another play where he was behind the defense for a 50+ yard completion and possible long TD if not for a great play by the defender. Combine these facts and his TD potential seems pretty high.

It's as if some of you don't care to look at context but simply box score to make your assessments. To each his own, but IMO that isn't a great method. :shrug:  

 
Seems an arbitrary way to measure this... even though your numbers back me up.

How many weeks was he not a WR1 and vice versa.

Now do that for the other WR1s.

I'm betting he had the most weeks as a non WR1 over the last 2 years.  Maybe the most weeks as a top 5 the last 2 years as well.
You quoted a post indicating all WR get single-digit scoring saying "not like any WR1" when it was in fact "every WR1" that scores single digits.  Cooks was #11 in scoring last year at 15.4 PPG.  Your other point is measuring volatility, not WR1 status.  Golden Tate, Cameron Meredith, Emmanuel Sanders, and Tyreek HIll had more "top 12" games than Cooks - are you calling them WR1's as a result?  More importantly, are you drafting any of them over Cooks?

 
Seems an arbitrary way to measure this... even though your numbers back me up.
No, they don't.  The list of WR's with fewer single digit games than Cooks:

Nelson, Jordy GBP WR
Brown, Antonio PIT WR
Evans, Mike TBB WR
Thomas, Michael NOS WR
Green, A.J. CIN WR
Fitzgerald, Larry ARI WR
Edelman, Julian NEP WR

 
The point here is to examine how well Cooks played in this game, and, in doing so, we can see that he played very well. The point is not to somehow create an adjusted comprehensive set of "could have had" rankings.

Cooks had 9 actual targets in 1 game, resulting in 7 official targets since 2 resulted in accepted penalties. One game sample size is not great for extrapolation, but that suggests his target range could be 112-144. It seems unlikely he will draw 2 accepted penalties per game, suggesting the middle to higher end of that range may be valid. This is generally the range that was expected prior to the season, which mitigates the one game sample size a bit.

He was targeted 2 times at the goal line, which projects to 32 times for the season; one of those would have been a TD if not for DPI. He was targeted deep multiple times, including a 54 yard catch and another play where he was behind the defense for a 50+ yard completion and possible long TD if not for a great play by the defender. Combine these facts and his TD potential seems pretty high.

It's as if some of you don't care to look at context but simply box score to make your assessments. To each his own, but IMO that isn't a great method. :shrug:  
As some others have mentioned is that Cooks did not look open on most of those targets.  He looked like he was having trouble getting separation

 
Seems an arbitrary way to measure this... even though your numbers back me up.

How many weeks was he not a WR1 and vice versa.

Now do that for the other WR1s.

I'm betting he had the most weeks as a non WR1 over the last 2 years.  Maybe the most weeks as a top 5 the last 2 years as well.
Assume you are suggesting that, of all players who finished ranked as a WR1, Cooks had the most weeks where he did not rank as a WR1, where WR1 is defined as top 12 WR scores for the week.

I would point out that this is also arbitrary. The cutoff between WR12 and WR13 in a given week could be 0.1 point, e.g. 19.2 points to 19.1 points. Thus, that cutoff does not always represent real value.

However, I was interested enough to look at this for the 2016 season (regular season weeks 1-17). I used scores in one of my standard PPR leagues. There were 80 players who had a top 12 weekly score at least once. Here they are, with their number of top 12 weeks:

8    Beckham, Odell NYG WR
8    Brown, Antonio PIT WR - 15 games
8    Evans, Mike TBB WR
8    Jones, Julio ATL WR - 14 games
7    Nelson, Jordy GBP WR
6    Hilton, T.Y. IND WR
5    Baldwin, Doug SEA WR

5    Bryant, Dez DAL WR
5    Landry, Jarvis MIA WR
5    Meredith, Cameron CHI WR
5    Tate, Golden DET WR
4    Adams, Davante GBP WR
4    Benjamin, Kelvin CAR WR
4    Cooper, Amari OAK WR
4    Diggs, Stefon MIN WR
4    Green, A.J. CIN WR - 10 games
4    Robinson, Allen JAC WR
4    Sanders, Emmanuel DEN WR
4    Thomas, Demaryius DEN WR
4    Thomas, Michael NOS WR (R) - 15 games
3    Cooks, Brandin NOS WR

3    Crabtree, Michael OAK WR
3    Fitzgerald, Larry ARI WR
3    Inman, Dontrelle SDC WR
3    LaFell, Brandon CIN WR
3    Matthews, Rishard TEN WR
3    Montgomery, Ty GBP WR
3    Smith, Steve FA WR
3    Thielen, Adam MIN WR
3    Wallace, Mike BAL WR
2    Austin, Tavon RAM WR
2    Brown, John ARI WR
2    Crowder, Jamison WAS WR
2    Edelman, Julian NEP WR
2    Fuller, Will HOU WR (R)
2    Ginn Jr., Ted CAR WR
2    Hill, Tyreek KCC WR (R)
2    Hopkins, DeAndre HOU WR
2    Jones, Marvin DET WR
2    Lockett, Tyler SEA WR
2    Matthews, Jordan PHI WR
2    Nelson, J.J. ARI WR
2    Pryor, Terrelle CLE WR
2    Sanu, Mohamed ATL WR
2    Snead, Willie NOS WR
2    Stills, Kenny MIA WR
2    Williams, Tyrell SDC WR
2    Wright, Kendall TEN WR
1    Allison, Geronimo GBP WR (R)
1    Amendola, Danny NEP WR
1    Beasley, Cole DAL WR
1    Boldin, Anquan DET WR
1    Boyd, Tyler CIN WR (R)
1    Britt, Kenny RAM WR
1    Coates, Sammie PIT WR
1    Cobb, Randall GBP WR
1    Coleman, Corey CLE WR (R)
1    Decker, Eric NYJ WR
1    Enunwa, Quincy NYJ WR
1    Gabriel, Taylor ATL WR
1    Garcon, Pierre WAS WR
1    Hawkins, Andrew CLE WR
1    Hogan, Chris NEP WR
1    Humphries, Adam TBB WR
1    Hurns, Allen JAC WR
1    Jackson, DeSean WAS WR
1    Jeffery, Alshon CHI WR
1    Kerley, Jeremy SFO WR
1    Marshall, Brandon NYJ WR
1    Mitchell, Malcolm NEP WR (R)
1    Parker, DeVante MIA WR
1    Quick, Brian RAM WR
1    Rogers, Eli PIT WR
1    Royal, Eddie CHI WR
1    Shepard, Sterling NYG WR (R)
1    Thompson, Deonte CHI WR
1    Watkins, Sammy BUF WR
1    Wilson, Albert KCC WR
1    Wilson, Marquess CHI WR
1    Woods, Robert BUF WR

The top 12 in ppg for the season are bolded. I noted number of games played for some notable players but not all.

Cooks and Fitz tied at the lowest number of top 12 weekly scores, with 3 each. Take a look at the guys who finished with 4-5 such games. How many would you rather have than Cooks?

 
As some others have mentioned is that Cooks did not look open on most of those targets.  He looked like he was having trouble getting separation
You mean when they grabbed Cooks on purpose to give up the penalty instead of getting beat for a big play?

Cooks looked like NE's best offensive player and it wasn't close. No Gillislee was not the best. He looked bad actually just got gifted GL touches and made the most of that but Cooks was the one putting them on the GL most of the time. 

 
3 catches = 48 all year.  Obvious bust

I'm just trying to point out the silliness of using one game to set any sort of pace.
While I agree, I think that Cooks is much more likely to stay on a 1,400-yard pace than he is to catch no touchdowns or only 3 balls a game.  And they just got one of their three, what I would call, toughest defensive matchups (KC) out of the way (Denver, Houston still to go). 

 
As some others have mentioned is that Cooks did not look open on most of those targets.  He looked like he was having trouble getting separation
I just watched all of his 9 actual targets again on NFL Game Pass. Taking the 9 actual targets in order:

  1. Not open; completed 19 yard back shoulder pass. Getting separation doesn't matter as much if Cooks and Brady can execute back shoulder throws successfully.
  2. Not open, but was interfered with by the defender for nearly the entire route, resulting in penalty.
  3. Wide open on crossing route; 15 yard completion.
  4. Not open; incomplete.
  5. Open for deep TD; Brady underthrew pass and defender caught up to interfere.
  6. Open deep; 54 yard completion.
  7. Open coming back to Brady, though not by much; Brady overthrew him for incompletion.
  8. Open by good margin at sideline; Brady again overthrew him for incompletion when he couldn't get both feet down as he was pushed out.
  9. Open deep, not by a lot but had defender on his back; Brady underthrew him just enough to allow defender to tip pass away.
By my count, he was open on 6 of 9 actual targets. He was interfered with on another, so it is not a valid data point, making it 6 of 8. 1 of the other 2 plays was a back shoulder completion.

Overall, that's pretty good separation in my book, especially against a good secondary. I wouldn't generally expect huge separation for a #1 WR playing against them; the QB has to get the ball into tight windows.  :shrug:  

 
The point here is to examine how well Cooks played in this game, and, in doing so, we can see that he played very well. The point is not to somehow create an adjusted comprehensive set of "could have had" rankings.

Cooks had 9 actual targets in 1 game, resulting in 7 official targets since 2 resulted in accepted penalties. One game sample size is not great for extrapolation, but that suggests his target range could be 112-144. It seems unlikely he will draw 2 accepted penalties per game, suggesting the middle to higher end of that range may be valid. This is generally the range that was expected prior to the season, which mitigates the one game sample size a bit.

He was targeted 2 times at the goal line, which projects to 32 times for the season; one of those would have been a TD if not for DPI. He was targeted deep multiple times, including a 54 yard catch and another play where he was behind the defense for a 50+ yard completion and possible long TD if not for a great play by the defender. Combine these facts and his TD potential seems pretty high.

It's as if some of you don't care to look at context but simply box score to make your assessments. To each his own, but IMO that isn't a great method. :shrug:  
Those defending Cooks as a fantasy stud are the ones using the box score. How many more times do we need reminded he's on pace for 1488 yards on 146 targets? 

:2cents: From watching the game, I didn't see the all around threat many touted him as. He struggled on short and intermediate patterns against man coverage. The Pats should use him primarily as a deep threat, which makes him a hit or miss fantasy play like everybody else on this team. He'll have some big games, and by all means Thursday night should have been on of those; but it didn't quite work out. NBD. 

Honest I kind of hope he has a few bad games the next few weeks so I can get him cheap.

 
It's week 1, people. Relax. I guess Gronk will finish TE #99 this year too.
Love this post!! Pats played bad on both sides of the ball. Brady was inconsistent to say the least,  & as many others have said Cooks drew a couple PI's and if not for a hold in the end zone he scores...and we're not talking about 3 catches for 88 yds being a 'disappointing' opening game. 

 
Love this post!! Pats played bad on both sides of the ball. Brady was inconsistent to say the least,  & as many others have said Cooks drew a couple PI's and if not for a hold in the end zone he scores...and we're not talking about 3 catches for 88 yds being a 'disappointing' opening game. 
For disappointing see: Chris Hogan. 

I'm surprised there aren't more "Tom Brady is finished!" topics. 260-ish with 0 TDs? At home on opening day? 

Head scratcher.

 
For disappointing see: Chris Hogan. 

I'm surprised there aren't more "Tom Brady is finished!" topics. 260-ish with 0 TDs? At home on opening day? 

Head scratcher.
I don't think we're there (yet) but while watching the game on Thursday I was wondering if we were watching Tom Brady get old (for football) in front of our eyes.

 
I don't think we're there (yet) but while watching the game on Thursday I was wondering if we were watching Tom Brady get old (for football) in front of our eyes.
Or maybe we have to tip our caps to KC dropping 8 in coverage, rushing only 3 & playing stout D when needed. The 4th and 1 stops were critical. Those get converted Brady likely has 2 TDs. 

The pass he threw Gronk in the end zone that got called back was an incredibly precise ball. 

if Brady falls to the 4th or 5th today I might be a buyer. Match him up with Alex Smith (and 50 points in the bank) or Bradford on MNF. 

I think Brady will be fine.  I am a QB FF guy but TNF may have finally depressed Brady's value to where I'm a buyer.

 
Anarchy99 said:
NE has only two WR that know any of the playbook. Cooks and Hogan. I would be shocked if Cooks posted a line like that.
It always seems to happen when there is a perfect trifecta of matchup, narrative, and talent, at least for me.

 
What are we thinking for next week? 8-156-2? 
Oof, I missed on this one.  Remember when we thought Cooks might have a hard time putting up numbers because there were too many mouths to feed?  Having less weapons, due to injury, sure didn't help him today. 

 
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Why did the Hoodie give up a first rd draft pick and then not even barely use this guy? I'm confused.
I am down on Cooks as well, see my post last week. With that said the Hoodie has forgotten more about football than all of us on the board will ever know about football, combined! 

It is just best to let this sort itself out. 

 
I am down on him as well and this is far from the truth. I think he might just be Desean Jackson and people thought he was an upgraded version of Jackson.
DeSean was never a guy who went in the first two rounds that I recall as I've seen Cooks go in the past 2-3 years based on situation.  Guy's just too short to be a viable red zone presence and that means he has to put up some serious between the 20's production.  He does remind me of DeSean, particually the philly era Desean,  where it feels like there'd be 3-4 average/down games and then a blow up game, which is fantasy death IMO.  I'm glad I only got him in one league, I swallowed the kool aid

 
DeSean was never a guy who went in the first two rounds that I recall as I've seen Cooks go in the past 2-3 years based on situation.  Guy's just too short to be a viable red zone presence and that means he has to put up some serious between the 20's production.  He does remind me of DeSean, particually the philly era Desean,  where it feels like there'd be 3-4 average/down games and then a blow up game, which is fantasy death IMO.  I'm glad I only got him in one league, I swallowed the kool aid
I think him going earlier than Desean is because the Philly offense was always considered good, Cooks has played on two teams where the offense was considered great.

 
This is the perfect buy low candidate. With Gronk, Hogan and Amendola banged up it has to turn into addition by subtraction.

 
This is the perfect buy low candidate. With Gronk, Hogan and Amendola banged up it has to turn into addition by subtraction.
Teams are just going to double and triple Cooks and force Brady to beat them with Allen, Burkhead, White and whoever else is playing receiver if those guys miss time. 

Cooks isn't a dominate wr1. He needs guys around him to help, Gronk, Hogan being out is going to hurt him. Not help. 

 

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