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Online reputation and behaving badly (1 Viewer)

Tell your best repeat customers you will waive their $10 co-pay if they leave you a review before they leave the office.  Best marketing dollars you will ever spend.

 
Tell your best repeat customers you will waive their $10 co-pay if they leave you a review before they leave the office.  Best marketing dollars you will ever spend.
Seems a bit sleazy paying for a review.

Why not give them a small card, maybe with a QR code, and tell them that if they liked their service you’d appreciate it if they could post a quick review? A business card that splits in half and has all the pertinent business info on each half works great as a sales referral tool. Maybe include a small discount on the card for first-time clients. 

 
I think I would have just ate the 10 and wrote it off as the cost of doing business.

 
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That's why you're not internationally acclaimed optometrists with businesses that used to be well-rated on the innernets.

 
I do not think anyone can deny the amazing benefits that this online world has given us.  Information at the punch of a button is just incredible.  One of the offshoots of this and online reputation, however, is it has essentially taught people that they can be grade A #######s to businesses and then get their way by bullying owners by threatening to crush them with negative online reviews.  It does not happen a ton, but enough to make me shake my head. 

Most recently had a mother of a girl we saw last July.  She never paid her copy.  I am one to not send anyone to collections promptly and avoid it at all costs.  We send statements for months.  We call her and explain, nothing.  So she got sent to collections in January.  6 months for $10.  So dumb.  So then we get a check in the mail for her $10 and she pretends like she sent it in November and it was lost in the mail.  Yeah.  Postmarked February 26, 2018.  Sure, she dated the check in November, but this envelope is pristine and clearly was barely sent.  Also sent in a Christmas card envelope.  We let her know it has been sent to collections and we cannot pull it from there without paying their fees and basically losing money on the whole thing.  She cannot believe we would have done that since she clearly sent it back in October and then says fine, I know who to contact in the collections company (she was not dumb about this), but I am going to do all I can to tell people to not use your office.

I mean really, it is 100% your fault, and now because you did not get your way, you are going to threaten the business that was more than patient with your account?  It just drives me crazyt.  I get 1 or 2 of those a year, enough to anger me.  It is always a millennial aged person, usually a female, and they bristle with SJW #####iness.  Just a terrible offshoot of this online world we have.  Too bad really, because I know many small businesses are hit by this.

Anyone else get this from time to time?
I understand that she is in the wrong here.  But from a business standpoint, how much did it cost you in employee time to deal with this?  Way more than $10.  

 
I understand that she is in the wrong here.  But from a business standpoint, how much did it cost you in employee time to deal with this?  Way more than $10.  
Also, how much does the collection agency charge? A typical agency charges 30% plus a $5 processing fee.

That's two dollars profit.

 
I understand that she is in the wrong here.  But from a business standpoint, how much did it cost you in employee time to deal with this?  Way more than $10.  
So businesses should just let low cost theft go and do nothing about it?

 
Also, sending to someone to collections doesn't guarantee you'll get your $10.  It does, however, guarantees you'll never get another dollar from that person.

 
In today’s age, people have to realize that this internet thing goes both ways. Too many people only see their side of it but don’t realize what might have happened to them because of their words/actions. Subreddits like “justiceserved” and YouTube videos like “public freak outs” are good comedy. People are crazy dumb but always think they are right. 

 
I don't own a small business, so I can imagine you deal with all walks of life that I don't have to deal with.  That must suck.  But still, this shrew is going to shred your business online all for $10.  Doesn't seem worth it, IMO.
Shred? Just have someone (I'll do it) reply back with the other side of the story. 

How much can one deadbeat millennial hurt the reputation of a business?

 
so you already made money from her insurer and are chasing her like heck for a 10 spot copay and now she is clearly in your head so much that you are posting about your rage on a message board brohan listen good on you for standing up for what is right but bromigo it sort of seems like she is winning here you know what i am saying take that to the bank 

 
ChiefD said:
Tell your best repeat customers you will waive their $10 co-pay if they leave you a review before they leave the office.  Best marketing dollars you will ever spend.
That's a horrible idea.

 
More than anything maybe this was a rant for these individuals that do it to all sorts of businesses.  There is an interesting video about the contempt that Anthony Bourdain has for yelpers and how they do this to restaurants.
Yelp Elite guy here... and I despise the ####wads that do that ####. My reviews trend overwhelmingly positive (Over 80% are 4 or 5 stars) and are under no grand delusions like some on the platform.

I use it a good bit (hence why I started contributing), and generally ignore the obviously spiteful reviews... I think most are smart enough to do that. I wouldn't sweat the occasional ####### trying to drag your name through the mud. 

 
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That's a horrible idea.
A lot of company's are doing this to build reviews. Either offering gift cards to Starbucks, local restaurants, coupons for their services, whatever as part of their email campaigns or internal marketing plans. This has been going on for the last few years.  

 
A lot of company's are doing this to build reviews. Either offering gift cards to Starbucks, local restaurants, coupons for their services, whatever as part of their email campaigns or internal marketing plans. This has been going on for the last few years.  
You suggested targeting his best customers

 
You suggested targeting his best customers
Yep. 

Look, he can do it however he wants. Or do nothing at all. He mentioned this person was going to do everything to make sure people don't use his office. So this is how you combat that.

Positive reviews are a driver for business and google rankings. Offer them $10 off services. Give them a coupon for a free glasses cleaning - whatever. 

 
You sent somebody to collections over ten dollars? 
When I was 20, I dropped out of school and worked as a carpenter with a rough cast of characters.  One day Big Tim didn't make it into work, and it turned out he had stabbed his brother at dinner over the last piece of chicken.  I was incredulous.  "He stabbed his brother over a piece of chicken?"  

The response was instructive:  "It's never just about the chicken."

 
Yelp Elite guy here... and I despise the ####wads that do that ####. My reviews trend overwhelmingly positive (Over 80% are 4 or 5 stars) and are under no grand delusions like some on the platform.

I use it a good bit (hence why I started contributing), and generally ignore the obviously spiteful reviews... I think most are smart enough to do that. I wouldn't sweat the occasional ####### trying to drag your name through the mud. 
Yelp is garbage.  They are the shadiest "review site" out there.

 
Also, how much does the collection agency charge? A typical agency charges 30% plus a $5 processing fee.

That's two dollars profit.
:lmao:  amazing 

should’ve just wrote it off and never let her back in your store again. 10 bucks barely buys lunch anymore, wtf were you thinking? 

 
Yelp is garbage.  They are the shadiest "review site" out there.
:shrug:  works great for me and is the most reliable source for stuff like current photos of menus/pricing... seating types (do they have a patio, can it handle our group), etc. 

 Best combo of features (like monocle, which is great in major cities), volume of reviews/photos. It's not hard to weed out the BS reviews. Nothing else out there really compares, IMO. 

 
:shrug:  works great for me and is the most reliable source for stuff like current photos of menus/pricing... seating types (do they have a patio, can it handle our group), etc. 

 Best combo of features (like monocle, which is great in major cities), volume of reviews/photos. It's not hard to weed out the BS reviews. Nothing else out there really compares, IMO. 
I don't think Yelp is trash because of BS reviews, it's trash because Yelp themselves will offer to suppress/edit/delete any and all negative reviews on my business if I pay a low, low fee.  There's plenty of online review sites that don't just shake businesses down to artificially prop up a reputation.

 
I don't think Yelp is trash because of BS reviews, it's trash because Yelp themselves will offer to suppress/edit/delete any and all negative reviews on my business if I pay a low, low fee.  There's plenty of online review sites that don't just shake businesses down to artificially prop up a reputation.
:shrug:  I've heard of a couple instances of this but never any actual proof. You can view "suppressed" reviews pretty easily... I've checked them on lots of businesses out of curiosity... I've never seen what appeared to be a legit review from an established user get suppressed. 

Either way it's the best source for the type of info I'm usually looking for, so I continue to use it. I'm open to suggestions of superior options with comparable content levels, though. Just don't say TripAdvisor... that site is a ####show. :lol:  

 
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So this was an example.  Change scenes now to a woman about 4 years ago.  Did not want to be fit in contact lenses at her visit.   She called back over a year later.  Wanted her Rx and a CL Rx.  We said we did not do a CL exam.  She threw a fit.   Said if we did not give her what she wanted,  she would post negative reviews all over and cone down and hold a sign in front of the office about how terrible we were.  Same principle I was trying to convey the first time.   It's taught people to be dooshes. 

For fun,  though,  I emailed the $10 lady back, said I understand her frustration. I pointed out statements and texts sent,  that we tried to avoid this.   Told her I would split the difference with her if the collecting agency charged me any fees and requested cancellation.   What I really want is a new check since this one is no longer valid,  that will inevitably be the next check number in her account so if she goes and trashes me,  I can just point out her deception and actions.  Not in public because that's against HIPAA, but to her.   Do Not think it will get that far,  but it's my fun little game now.  Hopefully it just dies. 

 
:shrug:  I've heard of a couple instances of this but never any actual proof. You can view "suppressed" reviews pretty easily... I've checked them on lots of businesses out of curiosity... I've never seen what appeared to be a legit review from an established user get suppressed. 

Either way it's the best source for the type of info I'm usually looking for, so I continue to use it. I'm open to suggestions of superior options with comparable content levels, though. Just don't say TripAdvisor... that site is a ####show. :lol:  
If you posted a negative review on my sites Yelp page I'll get a call this week offering to have your review pushed down or deleted.  They actively solicit businesses, it is a good place to get info quickly though like outdoor dining, bar, etc...

 
How is that any different than him asking good customers to post a review? 

"By sending out a single-question survey to your customers, it finds who had a positive experience and pushes them through to post a review on the review sites of your choice."
 
$

 
When I was 20, I dropped out of school and worked as a carpenter with a rough cast of characters.  One day Big Tim didn't make it into work, and it turned out he had stabbed his brother at dinner over the last piece of chicken.  I was incredulous.  "He stabbed his brother over a piece of chicken?"  

The response was instructive:  "It's never just about the chicken."
I bet that ####er took some cornbread too.

 
Yelp is garbage.  They are the shadiest "review site" out there.
Sometimes....I have found regular posters that have really good reviews.   Most of the negative reviews for restaurants on Yelp have to do with service issues.

I discard 1-2 bad reviews if overall  the reviews are positive.  When you have more bad than good there is usually some truth to them.

 
Sometimes....I have found regular posters that have really good reviews.   Most of the negative reviews for restaurants on Yelp have to do with service issues.

I discard 1-2 bad reviews if overall  the reviews are positive.  When you have more bad than good there is usually some truth to them.
It's not the reviewers that are the problem with Yelp.  If you post a negative review for a business then that business will get a call from Yelp who will get rid of that negative review for a fee.  That's shady IMO and it's not what a review site is supposed to be for.

 
If you posted a negative review on my sites Yelp page I'll get a call this week offering to have your review pushed down or deleted.  They actively solicit businesses, it is a good place to get info quickly though like outdoor dining, bar, etc...
Thus is the biggest problem with yelp. 

 
Can't believe the number of people in here ragging on him for chasing down the $10.  Kind of hard to run a business if you just ignore stuff like that.

 
Only read page 1...

I think some businesses have trained people to act this way.  Airlines stick out - if you're friendly when your flight is canceled, they give you a $10 meal voucher.  If you yell and bang the table, they give you a $500 travel voucher.  It's ####### training that they've been providing for at least 40 years.

One of my earlier memories is of an incident with my parents and an airline.  It was in paper ticket days, and when they pulled the outbound ticket, they accidentally pulled one of the return tickets as well.  It was for me.  My mom was talking to the airline nicely - I don't remember the content, but surely something about looking at the three other tickets in the family, the stub of the yanked ticket, the fact that nobody else had a ticket for that seat, etc.  No help at all.  Then my dad picked me up, set me on the counter, and said, "Fine, you keep him.  I have a plane to catch."

"Sir! Sir! Come back, we can help you!"

Now, my dad was an ####### before that, but everyone else in line got a lesson on how to deal with an airline.  I don't do that, but it sucks to see it still work while I'm holding the $10 meal voucher.

 
I think that there is a disconnect if you are not a small business owner.  Could be wrong, have been wrong many, many, many times in my life.  But for those saying it is about the $10, it really is not in the way you think.  I, as I am sure most owners do, write off and give away hundreds and thousands of dollars of time, services and products yearly.  I see a family struggling and do not charge them their copays or write off things they owe.  I have a program in my office where every month I give a free eye exam and eyewear to someone in need, nominated by my own patient base with cards we give out.  I go to South America annually for 9 days and work 6-7 12 hour days checking eyes and giving away glasses that have been donated, as well as the 1500 reading and sunglasses I buy to take.  I give.  I write off.  And when you do all of that, and then there is someone that tries to deceive, that tries to mess you over, whether it is for $10 or $500, it gets under your skin. 

And so it is not about the $10, as this post was never supposed to be about, but just the changing or maybe it is the constant nature of mankind and what they do.

 
I can’t stop thinking about this thread and how you sent a 10 dollar bill to collections. I seriously can’t get it off my mind. 

 
And when you do all of that, and then there is someone that tries to deceive, that tries to mess you over, whether it is for $10 or $500, it gets under your skin. 
/thread

You let emotions interfere with rational thought.  

 

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