While we're on the subject, this weekend reminded me yet again just how awful Gamestop's online business is.
I know all the fun stuff around the squeeze and the technicals of GME, and I fully supported all that, but I just want to reiterate how mind numbingly ridiculous this notion is that GME is going to be some kind of leader in online game purchasing. I've said it before and I'll say it again, not only do they not have any advantages over any other retailer in capturing that online business, but their online business is by far the WORST of any retailer that sells videogames.
I've documented some of the ridiculous problems I've had placing a simple online order on their site before, but this weekend someone gifted my son an Xbox digital giftcard from gamestop's online website. The email with the code goes straight to us and I put it into XBox Live immediately only to get a "this code has already been redeemed error". Gamestop support was worthless and directed me to Xbox support, who of course said we can't just let you redeem a code that's already been redeemed, and noted that a lot of Gamestop users have been contacting them about this and I would need to go back to Gamestop support. A quick internet/reddit search confirmed that this is a common issue with digital gift cards purchased at Gamestop. If you buy a digital gift card at Gamestop it seems like there's just straight up like a 20% chance that it won't work and they won't help you with it and you'll just be out 50 bucks.
Using the website honestly feels like it's a company from 1998 still figuring out this online website thing. I can order any videogame or accessory from Amazon or Best Buy or Walmart or Target and have it in 2 days (or same day pickup) with a guarantee that it will work or they'll straight up replace it with no questions asked. Or I can order it from Gamestop for the same price and MAYBE I'll get it in a week or two after some cryptic messaging (or maybe they'll just cancel it altogether) and once I do get it the thing might or might not work with a possibility of no recourse if it doesn't.
It's just so funny to me that this of all websites is supposed to be the pioneer in online gaming retail, when not only does it not stand out but it's straight up the worst online gaming retailer out there.