Manenti first met the team at Centro Sportivo. “He promised a lot of things, like millions of euros would be here in a few days,” Lucarelli told me. “We had just had six months of all these promises, that the millions would be here. So this was another time when someone promised a lot. We weren’t impressed.”
Manenti is a shaggily dressed, unshaven middle-aged man from a small town outside Milan. At the time he drove a black Citroën C3. “It is like a Ford Fiesta,” Farnetti said. “It is the car that you use as the second car in your family.”
In the last two years, Manenti had failed in his attempts to buy the Serie B teams Pro Vercelli and Brescia. He ran a business based in Slovenia called the Mapi Group, which allegedly made its money acting as a go-between for business interests. When a reporter from Sky Sport 24 visited its headquarters on the edge of a tiny town on the border of Italy, she found a two-story residential house with a small note taped to the mailbox that read, “Mapi Group”. In his first weeks as owner, Manenti repeated daily to the press the same promise he had given to the team. But no money ever surfaced.
“It is like copy and paste,” Lucarelli said at the February press conference. Earlier that month, to go to Slovenia to “unblock the bank transfers,” Manenti reportedly used money from the little that remained in Parma’s possession. Shortly after he returned, his Citroën was towed for $2,000 in unpaid parking tickets. The car, it turned out, was registered to his father. One reporter discovered that, only a few years earlier, he’d interviewed for a job slicing deli meat at a supermarket – and had been passed over. He was said to have made his “fortune” selling olives and olive oil on eBay. The phrase “bonifico da Manenti” (“Manenti bank transfer”) went viral. One Photoshop creation depicted a skeleton on a park bench. The caption read: “He was waiting for a Manenti bank transfer.”