In order to ground itself, the self needs projects, which can be viewed as aspects of an individual’s fundamental project and motivated by a desire for “being” lying within the individual’s consciousness. The source of this project is a spontaneous original choice that depends on the individual’s freedom. However, self’s choice may lead to a project of self-deception such as bad faith, where one’s own real nature as for-itself is discarded to adopt that of the in-itself. Our only way to escape self-deception is authenticity, that is, choosing in a way which reveals the existence of the for-itself as both factual and transcendent. For DST, my proper exercise of freedom creates values that any other human being placed in my situation could experience, therefore each authentic project expresses a universal dimension in the singularity of a human life.