LaPorta isn't the #1 on his team. Kincaid will be.
LaPorta has to share with ASB, Gibb, Montgomery and (hopefully) Williams.
Kincaid has to share with a bunch of players who wouldn't even start for the Lions.
To be fair, Kincaid probably wouldn't start for the Lions either.
What if Kincaid was drafted by the Lions? This conversation might be different.
Look, they are both going to be difference makers. The argument for Kincaid not being
drafted higher is......Knox.
Meanwhile, LaPorta has to deal with a wealth of talented players around him and nobody seems to have a problem with him being the #2 TE at worst.
I have a problem with the notion of LaPorta finishing as the #2 TE at worst.
No problem thinking of him in the top 5 at worst, but top 2 is easily missable.
I didn't say finishing. I am talking ADP.
Okay. I went full stream of consciousness with this one trying to suss out Kincaid's ceiling and floor. It got long.
TL/DR - Kincaid's Ceiling = TE1, Floor = TE7
Also - I am probably a little too optimistic about LaPorta's floor. He is heavily TD dependent. He should see quite a few more RZ targets than Kincaid but it's tough to replicate those TD numbers.
The way I see it is I think LaPorta has a ceiling of TE1 and a floor of TE5 (of course things can go off the rails and he could finish as the #100 TE, who really knows). I see Kincaid with a ceiling of TE1 and a floor of... honestly this is where it gets tough for me. There have been sea changes on offense since Ken Dorsey was replaced mid season. Over the first eight games Josh Allen averaged 271 yards passing and 2.1 TDs per game a of pace 4,601 yards & 36 TDs, which is right on par with his average from the previous three seasons. Over the last nine games with Brady calling the offense, Allen averaged 238 yards passing and 1.3 TDs, a pace of 4,044 yards & 23 TDs.
The Bills offense still runs through Allen. It doesn't seem like they added enough at the RB position to suddenly become a ground'n'pound offense but Brady is still the OC so that should be bit of a concern. An X factor at the very least. We have been focusing on the loss of Diggs & Gabe Davis and their 241 vacated targets, as we should, because Kincaid seems to be the biggest potential beneficiary of those lost targets. But we haven't really talked enough about a possible shift in offensive philosophy carrying over from 2023.
Diggs & Davis averaged 17.2 targets per game over the first eight games. A pace of 291 for the season. Over the last nine games they averaged 11.6 targets per game. A pace of 196 on the season.
Even if the passing pie is much smaller there are still a ton of additional targets to divvy up on the season. We did get a glimpse of how Kincaid's importance increased over the course of last season. He went from 4.9 targets/game over the first eight (pace of 73/season) to 6.3 over the last nine games (pace of 108) and it looks like he may have been limited in a few of those games because he didn't start three of them.
But even with potentially 196 additional targets on the table, how many should we reasonably expect Kincaid to see? If we remove the non starts from the last nine games last year (obviously something was wrong, maybe someone can shed light on the specifics) we see that Kincaid averaged 7.7 targets/game over his last six starts, that's a pace of 131 targets.
In 2023 the most targeted TE in the league was, surprise, Evan Engram with 8.5 targets/game and 130 overall. In 2022 it was Travis Kelce with 9.1/game and 145 overall. 2021 Mark Andrews with 8.6/game and 138 on the season. The high water mark over the last 10 years is Zach Ertz with 156 in 2017. Knowing that, how many targets can we reasonably expect Kincaid to see? I'm thinking 2022 Kelce, with no Tyreek & no Rashee seems like a lofty goal because, great as he is Kelce>Kincaid and Mahomes>Allen and Reid>McDermott/Brady. I would call 145 targets Kincaid's absolute maximum ceiling. I am not willing to project 156 plus without predicting injuries to other Bills receivers. Since Kincaid is just as likely to miss time as any other pass catcher, I'm just not going to try.
Projecting from the best of his performance over the last nine games last year I will give him a ceiling of 82% catch rate & 9.8 yards/reception and 145 targets. So I project his ceiling at a stellar 119 receptions and 1,166 yards. That's eye popping. FTR Travis Kelce has caught 100+ passes three times in his career and maxed out at 110 in 2022. Ertz caught 116 in his 156 target season. So 119 is a lofty projection. But then we get to TDs. Over his last nine games, when he was a bigger part of the offense than Davis and a close 1b to Diggs, Kincaid scores one TD (1). Diggs & Davis combined for four TDs (4). This is where we get into the rub with Kincaid and the Bills offense.
The Bills ranked 7th in pass TDs last year, a number that looks to decline with Brady as the OC and 5th in rush TDs. Over the first eight games the Bills scored 17 pass TDs and 8 rush TDs (season pace of 36 pass TD & 17 rush TD). From weeks 9-17 they had 9 pass TDs & 13 rush TDs (season pace 17 pass TDs & 24.5 rush TDs). I don't know if that will hold but it is a stark contrast that should at least be considered.
So where is Kincaid's floor? Personally I would set a catch rate of 75%, his overall rate from the last nine games last year, about 9 yards/reception (again, this is a floor. His y/r on the season was 9.22) and about 130 targets. Remember defenses will be keying on him a lot more. That gives him a still impressive 98 receptions & 878 yards. That's probably too high on both fronts. As far as TDs go? I hope his floor is five, but it could be less. That would give him roughly 169 points in my league. That would place him as TE6-8.
All that is to say I would project Kincaid's floor as TE7
And this post is a prime example of why the WDIS Thread was unsustainable for me.