I did a Google search to see if I could find any persuasive evidence of Yelp engaging in shady business practices. The first result that came up was an article titled
"Yelp accused of bullying businesses into paying for better reviews", which was published yesterday by CBC News. The article indicates that Nadia Kalnieva, the owner of moving company called
S & Sons Moving in Toronto, is accusing Yelp of unfairly highlighting negative reviews while hiding positive reviews in the "not recommended" section. She claims that this practice is Yelp's attempt to coerce her into paying for advertising, although she admits that Yelp never explicitly said this to her.
But let's do a better job of investigative journalism than Canada's CBC News. S & Sons Moving currently has 5 "recommended" Yelp reviews for an overall rating of 2.5/5 stars. However, they also have 18 "not recommended" reviews that were filtered by Yelp's software. According to Ms. Kalnieva, Yelp is suppressing these filtered positive reviews in an attempt to extort her into paying for advertising. Well, 9 of the filtered reviews are 1-star negative reviews by Yelp accounts of questionable merit (less than 4 reviews, no friends, no pictures). If Yelp was attempting to extort Ms. Kalnieva for advertising, it is strange that they would do so by filtering these negative 1-star reviews. The other 9 reviews are positive 5-star reviews by Yelp accounts of questionable merit (again - less than 4 reviews, no friends, no pictures). Interestingly, several of these positive 5-star reviews are clumped closely in time -- 3 positive 5-star reviews in the span of a week around the end of May 2012 and 3 positive 5-star reviews in the span of a month in July 2014. The three positive 5-star reviews in July 2014 were all posted shortly after a legitimate negative 1-star review was posted in June 2014, which negatively impacted S & Sons' overall Yelp rating. I think it is clearly apparent that Ms. Kalnieva has been engaged in a fraudulent practice of posting false reviews under fake Yelp accounts to try to combat the negative legitimate reviews that she has received. I also think that it seems very possible that another rival company has been posting fraudulent negative reviews on S & Sons Moving. I would wager that the rival company is Rent-a-Buddy Moving, as one of the reviews recommends them instead of S & Sons and, if you look at Rent-a-Buddy's "not recommended" reviews, they have 40 filtered reviews (compared to only 12 legitimate reviews), almost all of which are 5-star reviews of questionable merit (less than 4 reviews, no friends, no pictures). I believe it is obvious that both S & Sons and Rent-a-Buddy have attempted to game the Yelp system by posting fraudulent 5-star reviews for themselves and fraudulent 1-star reviews against their competitors. But, thankfully for the integrity of the Yelp rating system, the automated filter has caught and filtered the vast majority of these fraudulent reviews by disreputable and dishonest business owners.
But who gets the blame for filtering those fraudulent 5-star reviews by Ms. Kalnieva? Yelp.