The really rotten part is, this guy is not going to ruin his career. Just like TO, he will never truly get the misery he so richly deserves. He will move on, get a fat contract, and continue to be a stud. NFL teams take chances on talent, and BM has exceptional, just exceptional talent. When on his game, I think he is pretty uncoverable.
The same things were said about TO, in San Fran. And Philly. And Dallas. Still getting paid, has a freakin' TV show for cryin' out loud.
The Broncos move, to me, is trade him. For a 1st. If they can't get it, then start fining him, suspending him. Cost him money. Tell him to suck it up, play well, and they will move him after the season. But they cannot have him be any more of a distraction.
For the whole "You can't let players whine their way out of town" thing, I don't think you can waste a year putting your foot down, and teaching a lesson. At some point, you have to address it. Forget the precedent, do what is best for your team. And really, is it so awful if a player forces his way out of town? Get players that want to be on your team.