General Manager Steve Keim dismissed rumors of wide receiver Larry Fitzgerald potentially being traded. "Did you hear them chanting, "Larry! Larry! Larry!" Keim asked. "Yeah, like I'm going to trade him. The fans would kill me. They'd be waiting for me in the trees of my neighborhood." In his weekly radio appearance Monday morning, Keim said the organization's goal is to keep Fitzgerald a Cardinal until he retires. "I can tell you two things, and I want to make this clear and simple," Keim told Arizona Sports 620 on Monday. "I have not had one conversation with another NFL team regarding a trade with Larry Fitzgerald. "No. 2, starting with (Cardinals owner) Michael Bidwill down, it is our intent for Larry Fitzgerald to retire a Cardinal, period. If there was any gray area there guys, let me know, and we'll get it out." There is little question, however, that the team will want to address Fitzgerald's contract this offseason. His salary increases from $5 million to $12.75 million and his cap number is due to be $18 million. It will be hard, perhaps impossible, to surround Fitzgerald with talented players if he declines a deal that lowers his cap figure.