trader jake
Footballguy
MLB has been a regional sport for a while now. Occasionally a team captures the imagination, but fans mostly care about their team and their rival(s) losing...that's about it. Once their team is out not many are tuning in no matter what the match-up ends up being.If I had my way, it would be Brewers - White Sox. The upper midwest would be on fire, rest of the country would not even tune in.
Also, MLB has been consistently showing playoffs games that end after midnight on the east coast (and now more and more in the Midwest as well) to build that next generation of fans.